Dallas-Fort Worth
Fractional CFO for owner-led businesses in Dallas-Fort Worth
You have a bookkeeper and you have reports. What you do not have is a straight answer on which jobs make money, where the cash went, and what to fix next. That is the gap this closes.
The short version
What you get, what it costs, how long it takes
A 30-day sprint
The Financial Clarity Sprint runs 30 days from data handoff to a live walkthrough. One project, fixed scope, clear end date.
$5,000 to $7,500
Depending on entity count and the state of the books. Ongoing monthly support is quoted separately after. The first 30-minute call is free.
Five deliverables
A CFO model, a KPI scorecard, a cash flow view, cleanup recommendations, and a management summary in plain English.
Who this is for
DFW businesses where a standard P&L hides the real answer
The pattern is almost always the same. Revenue is fine. The bank balance says otherwise. The profit and loss statement is technically correct and tells you nothing about which job, crew, or location is carrying the others.
Construction and home services
Construction, roofing, fencing, landscaping, HVAC-adjacent services, pool services, and concrete. Job-level cost is where the margin hides.
Property management
Owner distributions, maintenance reserves, and vacancy timing that make a profitable month feel like a cash emergency.
Retail and multi-location
Several locations rolled into one set of books, so the strong site quietly subsidizes the weak one for a year before anyone notices.
Local, but not only local
Based in Dallas, working across the Metroplex and remotely
Moore Capital Group is run by Cameron Moore, who holds a Master of Science in Finance from SMU's Cox School of Business. DFW clients can meet in person. Everyone else works over Zoom and gets the same five deliverables.
Serving Dallas, Fort Worth, Plano, Frisco, Arlington, Irving, McKinney, Denton, Garland, Richardson, Carrollton, and the surrounding Metroplex.
Straight answers
Questions DFW owners actually ask
Do you work with businesses outside Dallas-Fort Worth?
Yes. Based in Dallas, working with owner-led businesses across the United States remotely. DFW clients can meet in person. Everyone else works over Zoom with the same deliverables.
What does a fractional CFO in Dallas cost?
The 30-day Financial Clarity Sprint is $5,000 to $7,500 depending on entity count and the state of the books. Ongoing monthly support is quoted separately after the sprint. The first 30-minute call is free.
Which DFW industries do you work with most?
Construction and trades, HVAC-adjacent services, roofing, fencing, landscaping, pool services, property management, retail, and multi-location local operators. These businesses tend to have job-level or location-level costs a standard P&L hides.
Is this bookkeeping or tax preparation?
No. This does not replace a bookkeeper or a CPA. The work is visibility, reporting, forecasting, profitability, and decision support. If your books need cleanup first, that gets said out loud before anything starts.
Do I need QuickBooks?
No. QuickBooks Online is the easiest starting point, but Xero, Sage, or plain exports from whatever you already run all work.
How long before I see anything useful?
Thirty days end to end, from data handoff to a live walkthrough of what the numbers say and what to do next.
Dallas-Fort Worth
Find out what your numbers are actually telling you.
One call, 30 minutes, no cost. We go through your actual numbers, find what your reporting is not telling you, and you decide from there.